First Act Inc., based in Newton, MA, is the pioneer and leader in musical products and programs distributed in the mass merchant, toy, and club channels. First Act is led by a team of proven entrepreneurs who apply their extensive knowledge of mass merchant retail channels to the multi-billion dollar music category. First Act is the first company to successfully develop a line of quality musical instruments incorporating the unique requirements of the mass merchant marketplace. By offering an innovative line of musical instruments for all ages, First Act products support the role of music in enhancing children's development, as well as engender a lifelong love of music for all ages.
They do business with integrity and rational thinking. Overall, it's an excellent place to work, with products that are winning in the marketplace.